Planning a Fraternity or Sorority Event

Identify the goal/outcome of your event

Think about SMART goals. Are your event goals specific, measurable, achievable, relevant, and time-based?

Who is your target audience?

Having an in-depth and thorough knowledge of your target audience has an impact on your advertising and customer experience. Speak directly to people, tell them the details they want and need to hear to convince them that they want your learn more about your event or organization.

Review Lane University Center's policies and procedure

Risk Management

• Complete  Risk Management Packet  and submit to the Assistant Director of Fraternity and Sorority Life.  
• What are the risks of the event, allergies, is security needed?
• Is the event production on campus? Develop a  Production Schedule  
  • A production schedule will be needed for your meeting with the Director of the Lane University Center   which needs to be set 4 weeks prior  to your event occurring.   
    Do you need on-campus catering?
  • Does your event involve beer or wine? Submit a completed third-party vendor form if your event is through Chartwells Catering or at an off-campus location.  

Reserve a room or an on-campus or off-campus location for your event    

Develop a budget for your event

Apply for funding through Student Government Association who offers event funding to recognized student organizations. To be considered for event funding, you must submit a completed  SGA Event Funding Form , found on the SGA's page on Bobcat Connect. All event funding requests must be submitted AT LEAST 3 WEEKS PRIOR to your event. When you submit your request on  Bobcat Connect, you will receive an email advising you of the time/date of your Senate Finance Hearing and the SGA meeting when your request will be voted on. Your request will not be approved until your organization has met with the Senate Finance Committee and the SGA Senate has voted on the recommendations of the Finance Committee.

Do you need on-campus  catering?

Contact  Chartwells Catering to develop a menu that fits your budget.

Will this be a ticketed event?    

• Set an appointment   with the Box Office Assistant Director to review seating capacity and ticket pricing for your event.  
• Online ticket sales will happen here
• You will need your IRS Tax Identification (EIN) number if you are selling tickets and getting a profit after your event. In many cases, your treasurer will have this or your national office.   

Brand and advertise your open event

• Is the event open to the public?
• Create an ad campaign  
  • Advertise your event on FSU's online calendar
    • Submit your events to  events.frostburg.edu  to publish your event on FSU's online calendar. Remember to tag events with  # frostburgfsl  to make them appear on FSU's Fraternity and Sorority Life pages.  
    • Multiple select event types:  Fraternity and Sorority Life, Student Activities  (if the event is open to the public),  Student Organizations  
    • Select Department:  Student and Community Involvement  
    • Group:  Select all organizations hosting the event  
      
  • Advertise your event on social media
  • Create and post a digital signage advertisement
  • Post flyers or posters around campus  
    • Review  Residence Life's posting guidelines