Marketing Minor
8 Semester Plan
Marketing Minor
2024 – 2025 Undergraduate Catalog
| Required Courses | |
|---|---|
| Course | Credits |
| MKTG 261 – Principles of Marketing | 3 |
| MKTG 366 – Consumer Behavior | 3 |
| Elective Courses | |
|---|---|
| Course | Credits |
| See elective options below | |
ELECTIVE OPTIONS:
- Earn at least 12 credits from the following:
- MKTG 363 – Advertising (3)
- MKTG 364 – Branding Strategy (3)
- MKTG 365 – Professional Selling and Relationship Management (3)
- MKTG 460 – Global Marketing (3)
- MKTG 465 – Marketing Strategies (3)
- MKTG 466 – Services Marketing (3)
- MKTG 467 – Digital and Social Media Marketing (3)
Total Credits: 18
Reviewed or Updated by/date: Dr. Carol Gaumer on 4/10/2024