Minor in Social Media

Where personal, public and marketplace interests intersect.

Social media has changed the business, social and cultural landscape. You’ll need to be adept at sharing and communicating information to keep pace. This minor prepares you to use social media to form communities, build brands and fortify social activism efforts while applying analytical tools for better decision-making.

Regardless of major, learning to leverage social media to help plan, communicate and measure results will increase your marketability in the workplace.

What you will learn

In addition to your major courses and General Education requirements, the Social Media minor includes 24-credit hours of coursework.

  • Tell compelling stories through a strategic use of messaging and visuals for the purposes of advertising, branding, internal communication and public relations.
  • Understand the impact of social media on the political, economic and social climate.
  • Use state-of-the-art technology to integrate online audio and video.
  • Bolster digital identity and community efforts with a foundation in public speaking, advocacy and public relations.

Get more information about coursework

Enrichment Opportunities

You'll have plenty of opportunities to practice your new skills at Frostburg.

  • Practice online platform messaging and facilitation by joining the Communication Leadership Lab, Department-led events and activities, or campus organizations.

  • Take part in an internship or work study position with campus and community partners.

Ready to get started?  Go to the Communication Studies website.

Career Outlook for Media and Communication Occupations

Employment in media and communication occupations is projected to grow 4 percent from 2019 to 2029, and will result in about 46,200 new jobs. Demand for media and communication occupations is emerging from the need to create, edit, translate and disseminate information through a variety of different platforms. Check out the Bureau of Labor Statistics’ Occupational Outlook Handbook for information on specific fields.

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